I was listening to sports talk radio the other day, and the topic was how no one really cares about the Stanley Cup Finals. (I’m not here to argue either way on that one) The conversation continued to other sports that don’t get much TV attention, and thus big fan bases here in the US. Lacrosse was mentioned, and so was soccer. We all know that soccer has grown in popularity here in the US over the past few decades, but it hasn’t truly taken off. And much of the growth can be attributed to a changing population, and changing demographics, with new immigrants who are already futbol fans.
Then one of the hosts brought up the disconnect between of the number of kids playing soccer, versus the size of the adult soccer audience. It’s hugely popular, right up there with basketball, and baseball, and has been for some time. Millions of kids are in soccer leagues. I drive past a major soccer complex often on the freeway, and it’s always PACKED at night with various teams playing, hundreds if not thousands of people. But despite the HUGE numbers of kids playing soccer, most don’t go on to be soccer fans. This CNN Money article (a bit old, from 2002) talks about this issue. This of course is of concern to many in soccer, and presumably to the MLS, which is hoping its product will catch on and be as mainstream as baseball or football someday (with the revenues that follow).